About ‘us’

The Creative Bureau is the design practice of Theunis Groenewald—an experienced multidisciplinary designer & art director based in King Country, Aotearoa

T is just fine, though.

His two labradoodles, Parker and Obi, round out the team most of the time. But we’re big on collaboration, and regularly engage some talented specialists across a variety of disciplines from around the world.

Quite often, that help comes in the form of casual conversations and a critical outside look from fellow design-obsessed friends. The way in which we tend to work; by becoming a (remote) part of the in-house team; is why ‘we’ talk about ‘us.’

Theunis Groenewald portrait

The bureau in our name refers to a very real one: a mid-century family heirloom, and prized possession. T’s grandfather—Theunis M Groenewald, Snr—made the bureau back in their native South Africa, almost 70 years ago. As it has always done, the bureau serves as the household’s official stationery cabinet, and its allure as the source of creative expression through the supply of paper, pens & pencils hasn’t waned.

Capabilities A–Z

Advertising & campaign creative*
Brand development & design
Brand collateral design
Content strategies
Copywriting*
Customer Value Proposition (CVP)
Customer Experience (CX) design
Investment collateral
Market research & collateral
Marketing creative
No-code website development
Photography*
Podcast production*
Presentation graphics & documents
Product design*
Research & benchmarking
Sales collateral & assets
Social media content design
User Interface (UI) & design systems
User Experience (UX) design
Video & motion graphics design
Visualisation & graphics
Workshops*
*Not available as part of a monthly subscription

Brands we’ve worked with

AA insurance
•
Air New Zealand
•
AIM Proximity
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AMP Insurance
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ANZ Bank
•
Aotea Ventures
•
Auckland International Airport
•
Auckland University of Technology
•
Auckland Transport
•
BCG2
•
Being AI Group
•
Bigpipe
•
Boxer
•
Cadbury’s
•
Carl’s Junior
•
Colenso BBDO
•
Cookie Time
•
Consortium
•
Datacentre220
•
Derq
•
Fonterra
•
Gallagher
•
H2Go
•
iSport Foundation
•
Jane & Friends
•
Jockey
•
Karearea
•
Lightbox
•
Lotto New Zealand
•
McDonald’s
•
Mediaworks
•
Merck
•
Mercury New Zealand
•
Mister Civil Ltd
•
New Zealand Skills & Education Group
•
New Zealand Certified Builders Association
•
Nextspace
•
Owned & Earned
•
RabbitHawk
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Rainbow Youth
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Roadtrippers
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Roadtrippers
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Send Global
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SKY Television
•
Sovereign
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Spark New Zealand
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Squealing Pig Wines
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Tourism Holdings Limited
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Tribal DDB
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TVNZ
•
Tymestack
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University of Auckland
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Vero
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Visa Entertainment
•
Vodafone New Zealand
•
Volkswagen
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The Warehouse
•
Westpac
•
Yealand Wines
•
Yellow
•
Zespri

Experience

In early 2008, T somehow lucked out and got a job at AIM Proximity—at the time, ranked as the #2 direct marketing agency in the world.

It was his first job after having just arrived in New Zealand, and with no formal education, he had no business working with some of the most talented creatives in the world. It was the start of a career in direct and digital marketing now approaching the two decade-mark.

The pivot from agency to in-house creative happened gradually, but has meant helping organisations—and startups in particular—with more long-lasting, more deeply integrated, design solutions.

Agency
AIM Proximity
Colenso BBDO
Tribal DDB
RAPP Tribal
Consortium
Wave Agency
Aotea Ventures
In-house
Vodafone New Zealand
AA Insurance
Suncorp Group
LocalCover Group
Nextspace
Being AI Group

Rates

Casual rate
NZ$175/hr
AU$150/hr or US$100/hr
Project rate
NZ$150/hr*
AU$130/hr or US$90/hr
*Minimum 40hrs per project. 50% commencement deposit & terms apply
Subscription
Get 40hrs dedicated design time for NZ$6,499/mo
AU$5,749/mo or US$3,999/mo